Parma General Print

Art Director

For Parma Community General Hospital, as the tagline said, everything about their patrons was vital. Not only their medical condition, but also all they held dear. Treating patients better at Parma General, therefore, began with knowing them better. These ads reinforce that by showing the subjects as people first, patients second.

Words: Rick Riley
Agency: Melamed Riley
Client: Parma Community General Hospital