GetGo Monthly Promos

Senior Art Director

Owned and operated by grocery store chain Giant Eagle, GetGo, which boasts more than 200 locations, delivers a mix of innovative, fresh-made food, a robust market and industry-standard conveniences. As their agency of record, Adcom brings GetGo strategic thinking and top-line creative execution. This includes GetGo’s monthly promos, which typically include signature subs, new menu offerings, seasonal coffee flavors or other special offers. We sought to elevate these promos by taking a more holistic, refined approach to food photography, melding the resulting images with irreverent, complementary illustrations and a more standardized design hierarchy. 

Words: Mark Szczepanik, Matt Christensen & Rachel Hoskins
Illustrations: Tom Szorady
Photography: KP Photo
Account: Matt Metzger, Kevin Griffin, Liesl Macke & Sarah Hall
Agency: Adcom
Client: GetGo

Click each promo to enlarge